Alex heads up the firm’s digital communications, marketing and relationship development efforts. Fluent in both English and Spanish, he has worked across numerous industries, including the federal government, luxury/hospitality and healthcare, working with organizations like Richemont Cartier, the Walt Disney Company, the Central Intelligence Agency and Orlando Health. Across his various roles, his passion for testing and optimization has allowed him to spearhead several successful initiatives, some of which have been featured in MarketingSherpa’s case studies and presented at MecLab’s Digital Marketing Summit.