Category: press release
Shamir Duverseau

Smart Panda Labs Recognized Nationally as One of the Best Workplaces for Commuters in 2020

Orlando, FL – February 13, 2020Smart Panda Labs, a digital consultancy that leverages data and creative intelligence to drive customer lifetime value, today announced its been named one of the 2020 Best Workplaces for Commuters for offering employees exceptional commuter benefits.

Smart Panda Labs is among a select group of workplaces in the United States that have achieved the Best Workplaces for Commuters National Standard of Excellence by providing an array of commuter benefits, resulting in at least 14 percent of their employee base not driving alone to work within a 12-month period. With a workforce that’s 100% virtual, Smart Panda Labs offers employees several telecommuting benefits options, including:

  • Computers and peripherals
  • Monthly budgets to support team members as needed
  • Innovative technologies that advance collaboration such as on-demand conference calls, video conferencing, screen sharing and virtual whiteboarding

“Smart Panda Labs is one of the top employers in the nation offering high level commuter benefits to their employees,” said Julie Bond, Program Manager, Best Workplaces for Commuters. “Smart Panda Labs made the list because they put people first and support employees with technologies and resources that enable telework and compressed work weeks. Smart Panda Labs gives its employees the support they need to excel in a virtual workplace business model.”

“We take immense pride in receiving our 2020 Best Workplaces for Commuters national designation,” said Shamir Duverseau, co-founder and managing director of Smart Panda Labs. “Our support of remote and virtual workers reflects our commitment to our people and has helped us recruit top talent, experience lower turnover, and foster a highly collaborative environment. Financially, we have reduced overhead costs and reduced payroll tax contributions. I have found that the Best Workplaces for Commuters program is good for our company and good for our people.”

The Best Workplaces for Commuters program offers designated organizations access to a range of support services to assess and promote non-driving commuting of employees, including organizational assessment and implementation tool-kits, web-based tools and webinars, staff training, and information exchange.

“The companies on this list understand the importance and impact commuter benefits have on their employees and the value they bring to the environment,” said Bond. “Excellent commuter benefit programs reward these companies not just with a national designation, but buoys workplace productivity, customer loyalty and brand recognition in an increasingly competitive marketplace.”

About Smart Panda Labs 

Smart Panda Labs is a digital consulting firm that drives customer lifetime value by optimizing every digital experience along the customer journey in a variety of considered purchase industries such as higher ed, travel and hospitality, healthcare, real estate, retail, and technology. MWBE-owned and founded in 2010 by digital strategy experts from Fortune 1000 companies, Smart Panda Labs is focused on the strength of data-driven and creative intelligence to increase their clients’ new customer acquisition and improve customer retention.  Visit Smart Panda Labs. Follow us on LinkedIn and Twitter 

About Best Workplaces for Commuters (http://www.bestworkplaces.org/ 

Best Workplaces for Commuters is the national authority on recognizing and assisting workplaces that provide exceptional commuter benefits to employees. More than a recognition program, the Best Workplaces for Commuters program provides support needed to create and sustain an employer-provided commuter benefit program, including online assessment tools, advisory services, case studies, tool-kits, web-based tools, webinars and training. Best Workplaces for Commuters represents over 350 workplaces with Best Workplaces for Commuters designation representing over 2,000,000 employees. The Best Workplaces for Commuters program is managed by the Center for Urban Transportation Research (CUTR)  at the University of South Florida with support from the Florida Department of Transportation (FDOT). 

About Center for Urban Transportation Research (https://www.cutr.usf.edu/) 

The Center for Urban Transportation Research (CUTR) at the University of South Florida, established in 1988, is an internationally recognized resource for policymakers, transportation professionals and the public. CUTR provides high quality, objective expertise in the form of insightful research, in-depth policy analysis, comprehensive training and education and effective technical assistance that translates directly into benefits for CUTR’s project sponsors.  CUTR’s faculty of 49 full-time researchers and 75 students, combines academic knowledge and extensive “real world” experience in developing innovative, implementable solutions for all modes of transportation.  The multidisciplinary research faculty includes experts in economics, planning, engineering, public policy and geography.  CUTR logs nearly $20 million per year in expenditures through contracts and grants to support its research, education, training and technical assistance missions. In 2019, CUTR was competitively selected by the U.S. Department of Transportation as the university to oversee the National Institute of Congestion Reduction. 

Category: press release
Shamir Duverseau

Smart Panda Labs Announces Certification as a Salesforce Consulting Partner

Orlando, FL – January 28, 2020  — Smart Panda Labs, a digital consultancy that leverages data and creative intelligence to drive customer lifetime value, today announced its certification as a Salesforce Consulting Partner.  As a Salesforce Consulting Partner, Smart Panda Labs enriches its service offerings to support clients with existing Salesforce applications or to lead successful implementations of world-class, cloud-based solutions.

”We partner with technology leaders who will enable us to further optimize the customer journey and building customer relationships is an integral part of that journey,” said Shamir Duverseau, co-founder and managing director of Smart Panda Labs.  “Salesforce offers a premier set of solutions that bring together processes, technology and people to improve customer acquisition and increase customer retention – all on a single integrated platform. As a Salesforce partner, we can now capitalize on the power of the Salesforce ecosystem to help our clients generate more prospects and increase revenue through a personalized customer experience.”

 

Salesforce Offerings

“We’re delighted to have Smart Panda Labs join the community of Salesforce Consulting Partners who are vital to enabling unparalleled customer success in every industry and every market around the world,” noted Tyler Prince, EVP of Industries & Partners at Salesforce.

The Smart Panda Labs team of data analytics and business intelligence experts use CRM to help their clients to build and manage customer relationships and all associated data and information as well as acquisition, content marketing, automation, and predictive intelligence.  Salesforce certification strengthens these capabilities with Salesforce-authorized services for:

  • Discovery assessment to evaluate an existing Salesforce Marketing Cloud implementation or gather requirements for a new one.
  • Strategic planning to ensure key business processes are addressed.
  • Implementation designed to integrate Salesforce with existing applications and accelerate the time to value.
  • Customized management solutions for continuous optimization of new customer acquisition and customer retention strategies and tactics.

“The ability to deliver these services to our clients is mutually beneficial,” said Duverseau. “These services drive client success and Salesforce certification is strategic to our growth in the coming months.”

About Smart Panda Labs 

Smart Panda Labs is a digital consulting firm that drives customer lifetime value by optimizing every digital experience along the customer journey in a variety of considered purchase industries such as higher ed, travel and hospitality, healthcare, real estate, retail, and technologyMWBE-owned and founded in 2010 by digital strategy experts from Fortune 1000 companies, Smart Panda Labs is focused on the strength of data-driven and creative intelligence to increase their clients’ new customer acquisition and improve customer retention Visit Smart Panda Labs. Follow us on LinkedIn and Twitter.

Category: press release
Shamir Duverseau

Smart Panda Labs Co-founder Alex Corzo Recognized by Orlando Business Journal 2019 40 Under 40

Category: press release
Cheryl Myers

Smart Panda Labs Presents at Salesforce.org and Brandeis University Marketers Meet-up

Orlando, FL – October 3, 2019 — Smart Panda Labs, a digital consultancy that leverages data and creative intelligence to drive customer lifetime value, today announced that Shamir Duverseau, the firm’s co-founder and managing director, will be a featured panelist at the first-ever Salesforce.org and Brandeis University Marketers Meet-up on October 7 at Brandeis (Waltham, MA). The day-long program will examine engagement across the student lifecycle. Duverseau will discuss the digital strategies that higher ed marketers can use to effectively reduce ad spend for high conversion rates in marketing campaigns.

The Salesforce.org and Brandeis Marketing Meet-up will bring together marketers from leading colleges and universities throughout New England to share in best practices across each stage of their customers’ journey – from recruiting to engagement to advancement. “Smart Panda Labs helps organizations optimize the customer journey in order to realize a return on their investments every step of the way. We are thrilled to share some valuable insights at the Marketing Meet-up and demonstrate how customized digital strategies and tactics can drive increased conversions while reducing costs in higher ed marketing,” said Duverseau.

Smart Panda Labs Approach – Creative Intelligence Smart Panda Labs uses a creative intelligence approach to developing digital strategies for their customers, which blends both art and science for increasing customer acquisition and improving customer retention. For example, working hand-in-hand with higher ed organizations,  Smart Panda Labs develops customized solutions based on a thorough identification and diagnosis of the digital experiences that result in increased costs and sub-optimal performance.  This allows Smart Panda Labs to partner on a solution and to test hypotheses, “ensuring we live up to the brand promises of reducing costs while also increasing conversions and driving lifetime value,” noted Duverseau.

About Smart Panda Labs

Smart Panda Labs is a digital consulting firm that drives customer lifetime value by optimizing every digital experience along the customer journey in a variety of considered purchase industries such as higher ed, travel and hospitality, healthcare, real estate, retail, and technology. MWBE-owned and founded in 2010 by digital strategy experts from Fortune 1000 companies, Smart Panda Labs is focused on the strength of data-driven and creative intelligence to increase their clients’ new customer acquisition and improve customer retention.  Visit Smart Panda Labs. Follow us on LinkedIn and Twitter.

Category: press release
Shamir Duverseau

Smart Panda Labs Appoints New Director of Client Success

Orlando, FL – September 25, 2019 — Smart Panda Labs, a digital consultancy using data and creative intelligence to drive customer lifetime value, today announced the appointment of Lisa Edwards to the newly-created position of Director of Client Success. In this key leadership role, Edwards will collaborate with and support clients on goal-oriented and data-driven business strategy and development solutions while promoting transparency and managing expectations with internal project teams.

“Since our founding in 2010, Smart Panda Labs has been on a steady growth trajectory – guiding the digital business and marketing strategies of some of the world’s most successful global brands,” said Shamir Duverseau, co-founder and managing director of Smart Panda Labs. “Creating the position of Director of Client Success is a logical step forward in our company growth and in advancing the exceptional client service that has become our hallmark.

“Lisa is uniquely-suited to assume this position,” continued Duverseau, “With deep domain expertise in product management and digital strategy combined with her charismatic approach to managing client relationships and project teams, Lisa will be instrumental in ensuring our clients’ long term profitability and optimizing the considered purchase journey of their customers.”  Prior to her appointment, Edwards served as Engagement Director at Smart Panda Labs.

About Lisa Edwards

Lisa Edwards is an accomplished and versatile leader with 10+ years of digital strategy, product development and project management experience. Building and fostering Smart Panda Labs client relationships, Edwards simultaneously focuses on the goals and growth of team members to promote an environment that encourages innovation. Her specialties include product development and management, digital marketing strategy and planning, Agile project management, partner development, and relationship management. Before joining Smart Panda Labs, Edwards led successful multi-million dollar digital programs at The Walt Disney Company.

About Smart Panda Labs 

Smart Panda Labs is a digital consulting firm that drives customer lifetime value by optimizing every digital experience along the customer journey in a variety of considered purchase industries such as higher ed, travel and hospitality, healthcare, real estate, retail, and technologyMWBE-owned and founded in 2010 by digital strategy experts from Fortune 1000 companies, Smart Panda Labs is focused on the strength of data-driven and creative intelligence to increase their clients’ new customer acquisition and improve customer retention Visit Smart Panda Labs. Follow us on LinkedIn and Twitter.